Blog
In Which We Take a Stand
A collection of viewpoints, articles and opinions on user experience, technology, AI, and leadership in ever-evolving, high stakes industries.
Why Great Colors Can Still Make Ugly Software
Having well-crafted brand standards helps get you closer to the ballpark of something that works, but there are still all sorts of pitfalls. I’ll list a few common ones here but there are probably dozens of ways this can go wrong. If you’re struggling, feel free to get in touch with us for help.
Why is color so hard to agree on?
Nothing generates passionate opinions quite like color. Over the years, I’ve heard more emotionally charged feedback on color than probably any other single aspect.
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